Spatial Analytics often acts as the vital link to providing a view of an organisation’s total market opportunity and penetration.
Providing a map-based visualisation of business performance also conveys key metrics in an intuitive and actionable way for business managers across a number of areas of analysis including:
• Sales Distribution
• Franchise territories
• Customer locations
• Retail Network locations
• Market Share distribution
• Socio-demographic distribution
• Competitor locations
• Targeted Marketing Campaign areas
• Campaign Effectiveness
• Customer Segmentation distribution
• Growth Markets
Traditionally this capability has been limited to analysts with specialist skills who create static snapshots at a point in time, typically disconnected from other reporting systems.
BizData provides a powerful visualisation solution by partnering with IDV Solutions, and utilising their spearhead product, Visual Fusion to bring an interactive mapping experience to your business users, surfaced within your existing Dashboards and Reports and without having to replace your existing Business Intelligence software.
About Visual Fusion
Visual Fusion is data visualisation software for building focused apps that unite data from virturally any data source in a visual, interactive context. Visual Fusion connects all of your data in a single view and enables you to interact with it more effectively, making your data more accessible, understandable and actionable.
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demo.Contact us to organise a demonstration of how BizData can empower your own organisation to use Spatial Analytics.